If you aren’t maximizing on technology to grow your business, you’re living in the financial Stone Age. As the world advances in this digital era, your business needs technology to survive. In fact, according to the US Chamber of Commerce, 85% of small businesses leverage technology platforms to get their businesses up and running. Unlike the common misconception, technology doesn’t steal careers; it enhances them! Still not convinced? Keep reading to understand how your business can use technology to grow.
Maximize Business Automation
Automating your business will enhance efficiency, reduce error, save costs and time, and improve transparency. Using Manufacturing Executive System (MES) software significantly increases business efficiency and productivity, boosting growth by 10% to 20%! However, you must match specific automation tasks to specialized career skills to produce accurate output. Nevertheless, anyone can easily learn how to use and operate MES. With the ever-advancing technology, more business processes can now be automated. From tracking any progress of a project to producing reports, business operations, including the physical processes, can be automated.
Use Technology to Facilitate Faster Payments
The migration from brick-and-mortar establishments to e-commerce is on an upward trend. For this reason, business payment options must keep up with this trend to survive. Nowadays, consumers are demanding faster and instant contactless transactions. So, if you have no plans to close shop anytime soon, it’s better to explore faster and paperless technological payment options. Most are simple to use and you don’t need a business career to operate them. In the same spirit, adopt a third-party processor. The third-party processor allows reliable payments by enabling businesses to accept card payments promptly at a flat rate. You can set up the technology fast and process transactions from merchants’ accounts into shared accounts, reducing operational costs.
Personalize Marketing with Technology
Automate marketing to boost your business success. Market automation produces targeted content, such as the three prominent forms of communication: phone calls, chatbots, and emails, to a specific audience automatically. It enables businesses to automate repetitive tasks like ad campaigns and social media posts and provide a personalized experience to clients. Automating marketing simplifies your marketing campaign, saves time and money, and frees workers to use their career knowledge on more essential tasks.
Capitalize on Social Media Visibility
Social media is a powerful tool to include in your growth strategy in this digital age. Your potential customers are on social media platforms like Facebook, X, and Instagram. Some social media platforms, like Facebook, have a structure that enables you to sponsor your business ads to a specific audience. Social media is a straightforward tool to help your business easily capture the attention of international audiences. Although most people make a career out of using social media to market products, it’s a simple task that doesn’t require highly specialized skills.
Use Data Analytics to Make Business Decisions
To grow your business, you must make the right business decisions quickly. However, with a sea of information online, making decisions based on unverifiable data will lead to erroneous decisions. For this reason, you must learn to use data analytics in conjunction with artificial intelligence to fetch, organize, and analyze voluminous data for decision-making. Also, you’ll be able to implement new business strategies and track your progress with a click of a button. While specialized career skills can help grow your business, maximizing tech is enough to drive sales through the roof. Technology enables faster payments and automates business processes to enhance efficiency. Also, integrating data analytics will help you make the right decisions. Check our website for more tips on how to grow your business and make money.
